NHS Innovations East - Health Enterprise East

September 2008

Ramada Hotel - Bury St Edmunds

reason / objective

Smyle was commissioned for the second successive event to create the nominations videos for NHS Innovations East awards.
The HEE (Health Enterprise East) is a non-profit making organisation, with a proven track record in developing medical devices, therapeutics, diagnostics, software & service delivery innovations to maximise benefits for patients, NHS staff and the wider healthcare community.
The HEE is the NHS Innovations Hub for the East of England.

concept / solution

The nominees for the final of the competition to discover new innovations within the NHS were invited along to give an overview of their idea in front of the camera.
Smyle shot on green screen and used animations of the NHS Innovations East logo behind the participants.
Smyle spent a day filming with the nominees with a day of post production to finish the three videos inc effects created in After Effects. Smyle also provided equipment for audio visual play-out at the awards ceremony.